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"Shu Shang Xiang" 2011 AOKANG New Product Appreciation Will Be Held Successfully.

2011/11/28 9:57:00 19

Before, the theme of Beijing was "Shu Shang Xiang" 2011.

AOKANG

At the new product appreciation conference, AOKANG unveiled the three new products of "if you are the one", "comfortable and pparent" and "elegant" for the first time. It is full of comfort and comfort.

Trend

The display of breath products not only attracts many eyeballs, but also explains AOKANG's "all the way I enjoy" brand new.

brand

Advocating.

"Shu Shang Xiang" 2011 AOKANG new product appreciation meeting

In order to make "Shu Shang" more powerful in product level, AOKANG founded Shu Shang research center.

According to the introduction, Acbel AOKANG Research Center (CFI) is a research institute set up by AOKANG for shoes product research and development. It is a main research subject with consumer wearing experience, innovative footwear technology and fashion trend. The goal is to create comfortable and fashionable footwear products.

CFI will conduct a lot of research, long-term understanding of consumers' real wearing experience, from foot comfort to consumer psychological needs, and multi-level understanding of consumers.

According to the demands of consumers' diversity, the CFI team constantly improves the shoemaking process, combines the principles of action mechanics and ergonomics, develops new materials and models, and sticks to the subtle changes in styles.

In addition, we hire senior fashion consultants to capture the latest trend of international trends for consumers. With keen sense of fashion and foresight, we will control the style of seasonal footwear and create a comfortable and fashionable life for every consumer.

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"Shu Shang Xiang" 2011 AOKANG new product appreciation meeting

It is understood that in the future, under the guidance of the new brand proposition, AOKANG shoes and clothing will take "comfortable fashion" as the core demand, innovate on the basis of continuation of past product characteristics, absorb more fashion elements, and strive to find a perfect match between fine workmanship and comfortable sense of place, so as to achieve the perfect state of "both inside and outside, and complement each other".

So as to provide consumers with comfortable and fashionable shoes.

According to the insiders, the "Shu Shang culture" will become the mainstream lifestyle advocated by people in the future, and it will inevitably lead to a "Shu Shang culture" in the footwear industry.

AOKANG took the lead in setting up the benchmark of "Shu Shang culture", which not only brought more healthy choices to consumers.

At the same time, it also plays a good leading role in the development of footwear industry.